Queen of the Dancehall, Lady Saw will be championing the cause of
peace when she, along with several other entertainers, journey to
Montego Bay on Wednesday for the Bring Back The Love, Bring Back The
Peace concert.
In a collaborative effort with Anchor Promotions and Red Tone Productions, the group wants to spread the message of peace and love through music. Though the event is promoted by a gospel entity, it is not a gospel concert.
"This is not a gospel concert. It is something to help stop the cycle of violence and promote the message of love," JJ Gumbs of Anchor Promotions said during a press launch at Anchor Listing Village in Belmont, St James.
The concert will be hosted at Aquasol Beach Park along Gloucester Avenue (Hip Strip) in the city.
Gumbs, who is a Christian, made it clear that the decision to pair gospel, reggae and dancehall entertainers for the peace concert "goes beyond individual religious beliefs because we want to take back our communities from violence and Christians and non-Christians have to be a part of the process".
The Bring Back The Love, Bring Back The Peace concert will also feature reggae stars Trilla U, Paul Elliott, Mackie Conscious and Digicel Rising Stars winner Shuga.
Renowned gospel entertainers Prodigal Son, Claudius England, Omari and Kevin Smith will also be performing at the event.
"We want Lady Saw fans to be a part of this movement and come out for the concert. When crime affects one, it affects all so let's just have an open mind to change. Be a part of it!," he affirmed at the launch.
According to gospel recording artiste Claudius England, Jamaica has not made a stand for peace and music can play a role in helping to fuel this change therefore all fans of music should come out and support the initiative.
"God is love and as Christians we have to find other avenues to spread the message of love and peace," he said.
Lady Saw has proven over the years that she is versatile and that her entertainment is timeless.
She switches persona from Lady Saw to Marion Hall on occasion, which allows her to not only remain relevant in an evolving music industry, but fit into events of this nature.
(from Jamaica Star)
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